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  • Story Branding & Training with Dwain Stark

Story Branding & Training with Dwain Stark

  • 12 Feb 2019
  • 11:30 AM - 1:00 PM (CST)
  • Credit Union House of Oklahoma. 631 E Hill St, Oklahoma City, OK 73105

Registration

  • This is for COC-ATD Member registrations received BEFORE the pre-determined headcount meal guarantee is to be submitted(The Friday before the event @ 11:59 p.m.). Payment accepted online in advance; or by check or credit card at the door. Reservations cannot be cancelled after headcount is provided to the facility. No refunds for “no-shows.” Unpaid “no-shows” will be invoiced and are required to remit payment
  • This is for COC-ATD Member registrations received AFTER the pre-determined headcount meal guarantee is to be submitted(The Friday before the event @ 11:59 p.m.). Please pay online in advance, or bring check or credit card to pay at the door. No refunds for “no-shows.” Unpaid “no-shows” will be invoiced and are required to remit payment.
  • This is for COC-ATD Members who want to attend the program, and DO NOT get lunch. Please pay online in advance, or bring check or credit card to pay at the door on the day of the event. No refunds for “no-shows.” Unpaid “no-shows” will be invoiced and are required to remit payment.
  • This is for non-member registrations received BEFORE the pre-determined headcount meal guarantee is to be submitted(The Friday before the event @ 11:59 p.m.). Payment accepted online in advance; or by check or credit card at the door. Reservations cannot be cancelled after headcount is provided to the facility. No refunds for “no-shows.” Unpaid “no-shows” will be invoiced and are required to remit payment.
  • This is for non-member registrations received AFTER the pre-determined headcount meal guarantee is to be submitted(The Friday before the event @ 11:59 p.m.). Please pay online in advance, or bring check or credit card to pay at the door. No refunds for “no-shows.” Unpaid “no-shows” will be invoiced and are required to remit payment.
  • This is for non-members who want to attend the program, and DO NOT get lunch. Please pay online in advance, or bring check or to pay at the door on the day of the event. No refunds for “no-shows.” Unpaid “no-shows” will be invoiced and are required to remit payment.
  • This is for OCHRS Member registrations received BEFORE the pre-determined headcount meal guarantee is to be submitted(The Friday before the event @ 11:59 p.m.).
    *To get this discount, you must contact an OCHRS Board member for the correct password*
    Payment accepted online in advance; or by check or credit card at the door. Reservations cannot be cancelled after headcount is provided to the facility. No refunds for “no-shows.” Unpaid “no-shows” will be invoiced and are required to remit payment
  • This is for OCHRS Member registrations received AFTER the pre-determined headcount meal guarantee is to be submitted(The Friday before the event @ 11:59 p.m.).
    *To get this discount, you must contact an OCHRS Board member for the correct password*
    Payment accepted online in advance; or by check or credit card at the door. Reservations cannot be cancelled after headcount is provided to the facility. No refunds for “no-shows.” Unpaid “no-shows” will be invoiced and are required to remit payment
  • Will need to present student ID at the lunch meeting. This is available to Undergrad and Graduate students.

Registration is closed

Credit Union House of Oklahoma

631 E. Hill St, Oklahoma City, OK 73105

StoryBrandingTM  

for Learning & Development

February 12, 2018 11:30 a.m. - 1:00 p.m.


StoryBrand TM for Learning and Development is an engaging discussion that presents a unique marketing framework to help you effectively communicate L&D initiatives that drive connection and measured results. 


As the Supervisor of Learning Services for OGE Energy Corp., Dwain Starks realizes that the traditional top/down approach of assigning training to learners fails to drive intrinsic motivation for learning, so he is actively working to create a corporate learning environment where members have options in place to take charge of their own learning. 

New York Times Best Selling Author, Speaker, and Entrepreneur, Donald Miller, developed the StoryBrand (SB7) framework, which literally helps thousands of businesses grow in ways they never imagined.  The SB7 framework helps businesses communicate clearly and connect deeply with customers while turning profits.  Dwain is drawing concepts from the SB7 framework (and the wider world of brand marketing) to engage with learners by presenting a problem and then using L&D to establish authority as a guide to provide a plan that calls learners to action to help them avoid failure and move forward in success.

The SB7 framework keys in on a successful marketing strategy that shows how you will engage more customers when you position your brand as the guide to help them find the tools and confidence that they need or desire to succeed.  Truth is, talented marketers are well-versed at building brand awareness, creating an authentic voice, identifying and connecting with audiences, promoting products, communicating value, listening to customers, and increasing brand loyalty, while driving profits in the process because they are good at positioning the customer as the hero.  So, why shouldn’t you?  Come and discover how you can incorporate StoryBrand into your learning and development.

The discounted, pre-registrations for the program with the meal must be made by Friday, February 8th.

Credit Union House of Oklahoma
631 E Hill St, Oklahoma City, OK 73105
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